Recruiting In The Modern Era


Recruiting millennials can be a challenge. Some of the old methods that proved to be so successful can seem stale and out-dated to the young workforce.

Having a solid recruitment strategy comes down to a few key areas that need to be addressed. 

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Customer Complaints: Seeing The Silver Lining


Doing business puts you in the inevitable position of making a mess of things. You can get away with some minor mix ups. But eventually something is going to go awry and you’re going to be called to account.

Keep in mind that these complaints and feedback make a difference for the whole of your business. 

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Boosting Your Bottom Line With Brand Consistency


Having a consistent representation of your products and services is important for any business. Many small businesses overlook the long term importance of brand building.

Building a brand gives you a steady stream of customers and makes you more likely to recruit and retain new customers. Brand consistency comes down to a few faithful principles. 

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Securing Your Data

Today, when securing your data is mentioned, you likely think of securing data in the virtual world. With all the recent data breaches, this is an important part of ensuring your information is safe and secure. You probably have everything in place you need to protect your online data – firewalls, protective software, secure data transmission, encrypted data and coding, background checks for employees, restricted access to data and so on.

But have you taken the proper precautions to protect the paper versions of your data? 

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Networking In Today’s World


Building relationships is an essential part of any business. Today, making “friends” is as easy as clicking a follow button or retweeting something a business partner might’ve said.

Is that really building your network? We’ve all gotten a bit lazy in our approach to relationships with the dawn of social media. Let’s take a step back and practice a few fundamentals. 

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