How Stan Took On The Global Giants


In 2014, Netflix, Hulu, and Amazon were the top three names in streaming video on demand (SVOD). No one had even heard of Stan. That’s when things got interesting.

Stan became Australia’s number one SVOD service with a few strategic plans, borrowed from their competition. 

Read More

Have You Got Control Of Your Business?


Whether you’ve noticed a discrepancy in inventory or you just fired someone who walked out with malice, you need to build an Internal Control System that will help you assess what’s going on in your business.

That sounds like fancy MBA language, but you probably have a good foundation in how to make this happen. 

Read More

User Generated Content


Having a social media presence is critical in this day and age. As a small business, it’s pretty common to have a problem with User Generated Content. You have retweets and quotes and hashtags that are being used every day.

Here’s a quick way to turn those clicks into customers. 

Read More

Educating Your Customers

If there’s one thing you can do to educate your customers and win their trust, it might be this - to show them that you believe in your product or service. But that's not enough, you also need to make sure you know how to express that belief.

There is a delicate balance to educating your customers. 

Read More

Cross Promotion


Cross promotion is a great way to get new eyeballs on your product. It’s also a great way to lose your identity and give a competitor an advantage. At first, most small businesses don’t consider cross promotion because it seems like a huge undertaking.

Take a breath, and read through this brief guide to have a successful cross promotion. 

Read More